This post was reposted from Ebuzzing Blog.
Following our share of voice study which predicted Leonardo DiCaprio would lift his first Oscar at this year's awards we've used the Ebuzzing Labs once again to analyse the impact of the film to make it all possible, The Wolf of Wall Street.
Movie in Numbers
9,000 total publications in six countries
Coverage worth $510,000 in the US alone
13 million views for the two official trailers
About the film
Directed by Martin Scorsese, The Wolf of Wall Street is based on Jordan Belfort's memoir: a New York stockbroker engages in securities fraud and corruption on Wall Street in the 1990s. Leonardo DiCaprio leads the star-studded cast of Jonah Hill, Margot Robbie, Matthew McConaughey, Kyle Chandler, Rob Reiner, John Favreau, and Jean Dujardin.
Mentions of the film were monitored over a seven-month period, most reaction of the film began in January around the film's release date. Other notable peaks include the Golden Globes and the announcement of the Oscar's nominations, where The Wolf of Wall Street was nominated for five awards, Best Picture, Best Director, Best Actor, Best Supporting Actor and Best Adapted Screenplay.
While many reviews of the film were strongly positive, there were also criticisms of the more polarising elements of the script, particularly moral ambiguity, sexual content, use of drugs and general vulgarity.
Despite, or perhaps more appropriately, because of, the controversy the film was mentioned in over 1600 articles written by 373 different blogs and 2075 articles by 380 media sites, the movie proved particularly popular with The Huffington Post, which published 317 articles on the subject.
The trailer for the film, released in June, has been viewed over 12 million times.
We'll have to wait and see if the film is able to sweep up at this year's Academy Awards.
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